SEO and Content Marketing

Fresh Content Is Key to Client Conversion

Every word that is associated with your child care center on the Internet either has the power to repel a prospective client or convert them for life.

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Search Engine Optimization - What is It

Is it really possible to ‘sell’ a service or a product to a search engine and can it be successful? These days, digital agencies make all sorts of attempts to make the brands that they promote really stand out. However, how many of these promoted brands and products really do great business? It doesn’t matter if you have a campaign with the hottest celeb in town or not, but what does matter is if your website and any content associated with your child care center has been optimized for search engines or not. Is it easy for the search algorithms to spot your website and does your child care center feature on the first page of the search results?

 

SEO Strategies That Are Proven

Our Content Gets You Enquiries

Website Audit

We do a detailed analysis of your website as it is to study its strengths and weaknesses before taking the next step. We also check the entire site for live and dead links as well as for any inaccurate information that may be out there.  

 

Analyze the Competition

We believe that learning what the competition is doing is key for your child care center as well. If they’re using digital marketing tactics or even different SEO methods, we’re on to it.

 

SEO Strategy

After understanding and estimating the current SEO status of the content on your website and blogs, we then sit down with you to craft out a content strategy which outlines what we plan to do and how we plan to do it. 

 

Keyword Research

Featuring general content on your social media feeds or website does nothing for search engines. We do an in-depth study into understanding what keywords parents are most likely to use while searching for a child care center online.

 

Unique Content Creation

We don’t cut, copy and paste content from other websites for you- rather our writers sit down with our marketing experts and work on a content strategy which includes retailoring content for your website, blogs, articles, press releases etc. 

 

Work & Rework

We’re happy to keep our SEO campaign up and running for you all year around and most importantly, we’re flexible enough to make changes to it as and when needed too. If there’s a new SEO strategy that’s trending, you can be sure we would have adapted it for your website too.